012: Social Media-Making Sense of it All w/Haley Lynn Gray


Haley Lynn Gray is the founder of Leadership Girl, which is the wildly successful organization she created with the radical notion that women can harness their unique power and skills to become highly effective leaders. She is also the creator of the Alchemy of Successful Online Marketing Summit.

She is the best-selling author of the book Leadership Girl , and a graduate of Duke’s Fuqua School of Business with an MBA with a concentration in entrepreneurship and Innovation. She has experience with starting up successful small businesses, growing them, and selling them, and has worked with hundreds of small business owners since Leadership Girl was founded. She has a passion for helping their owners find ways to grow their business, acquire visibility, and transform into the go-to expert in their industry, while saving them significant amounts of money.

Haley is the founder of the 60,000 strong Women’s Entrepreneur Network Group on Facebook, which she successfully grew in only two years. It is recognized as one of the best, most engaging, and helpful groups of this type on Facebook.

By working with clients 1:1, in small groups, and in a variety of different programs, Haley helps clients grow their businesses in a way that makes sense for them, since no two businesses are exactly the same. It is Haley’s belief that each business has its own unique fingerprint, and when we recognize and work with each business’s unique strengths and weaknesses, then we see the best results.

When Haley isn’t working, she is an avid volunteer, and is on the board of directors for Cure AHC, and My Sahana. She is a long-time Girl Scout Troop leader and volunteer.

She is the mother of four active kids and has a mini zoo in her home, with a variety of pets including cats, a horse, chinchilla, rabbit, fish, and turtles! She understands that sometimes life gets in the way and is messy, but that it is beautiful anyway. You can contact Haley and find out more about her by visiting leadershipgirl.com.


In this episode, I talk with Haley Lynn Gray, author, entrepreneur and marketing and social media guru. I’ve been a member of Haley’s 60,000-plus member Facebook group, the Women’s Entrepreneur Network for the last several months, in which female entrepreneurs can connect, network and share information. I’ve connected with some really amazing women through this group, and if you know anything about Facebook groups, you know that having 60,000 members is an incredible number. And what’s even more incredible is that Haley grew the group to more than 60,000 members in just 2 years. Ever since I started this podcast, I’ve been struggling with trying to figure out the differences between Facebook, Instagram, Snapchat, Twitter, Pinterest and Linkedin and how each one works. I’ve been trying to find someone who could explain the differences to me in a way I could understand, but when my daughter tries to show me, I just end up feeling more confused and overwhelmed. Then last month, when I was signing up for Haley Lynn Gray’s Alchemy of Successful Online Marketing Summit, it dawned on me that Haley would be the perfect person to explain the differences to me. So I’m super excited that she agreed to be on the show to unpack the differences between the various platforms.

I hope you’ll enjoy this episode and will learn as much as I have. As always, I would love to hear from you in the form of a comment, an e-mail or a rating and review if you’re listening on iTunes!

About the author, Karen

Karen Barrett is a life coach and the host of The New 30 Podcast, a weekly show for today's 50-something woman. She lives in Oregon and has 3 kids, ages 26, 19 and 8.

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